Perhaps this is a deviation from a majority of the posts here, but we would be doing an injustice to our readers by not making this known.
Hublot has been doing a lot of promotion for the sport ever since they recently became the official timekeeper of the World Cup in South Africa. Following is an official press release. My magical presence will be… present with some friends, so if you see me feel free to come have a word. Unfortunately (or fortunately given his recent dip in ability to hit the target), Wayne Rooney won’t be on hand but the Pope of Manchester United – Sir Alex Ferguson – will, as well as Nani (pretty much guaranteed my presence… you know, being Portuguese and what not); the legendary Giggs and Paul Scholes; Darren Fletcher; and the most injured, self-promoting through brochure man himself, Michael Owen.
And to answer some questions that I have gotten from friends whom I have already told about this… I’m told that the event will run until around 5:30 PM and that while the players will be on tight schedules, there might be a chance of getting something signed. (I suggest bringing some big old sign to grab attention?)
New York, NY (July 14, 2010)
On Thursday, July 22 at 4 p.m., luxury watchmaker Hublot and legendary soccer club Manchester United will team up for a unique outdoor event that will bring back the World Cup fever to the Big Apple.
Professional players Paul Scholes, Ryan Giggs, Nani, Darren Fletcher, Michael Owen and the manager Sir Alex Ferguson will attempt to hit a target “masked” as a giant Hublot watch from 51 feet in the hopes of scoring a one million dollar goal for United for UNICEF. The event, which will take place in between the iconic Flatiron and Empire State buildings on 23rd Street and Broadway, will be open to the public.
Regardless of the result, everyone is a winner as Hublot has promised to make a significant contribution even if none of the players are able to hit the intended target.
“Our relationship with Manchester United is very special”, says Hublot CEO Jean-Claude Biver. “We love putting our creative hats on to organize unique experiences such as the Million Dollar Challenge to support United for UNICEF”.
The Manchester United team, which will be on tour in the U.S. and Canada from July 16th through July 28th, is even in America a “religion” for both young and old. For many U.S. fans, they are the “Yankees of soccer”.
“We are very excited to participate in the Hublot Million Dollar Challenge”, says Manchester United Foundation CEO John Shiels. “The event will be a unique opportunity to bring people together to raise funds for United for UNICEF, while also having a great time”.
The relationship between Manchester United and Hublot started in 2008 when Hublot designed the Manchester United Big Bang. They have worked together throughout the world to raise awareness of the Manchester United Foundation, which aims to educate, motivate and inspire young people to build a better life for themselves and their communities. Through their foundation, the Manchester United has created United for UNICEF, the longest partnership of its kind. In a little over 10 years, United for UNICEF has raised over £2 million pounds and has helped change the lives of over 2.2 million children.
CONTACT- Fernanda Zapata, Hublot, 212.217.9065, Fernanda@thepromofact.com
Written By Paulo
Pincaro
(16 Posts) |
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